Friday, May 04, 2012
Shopping Cart Integration
Shopping carts are not just easy and reliable ways to shop online, it is also a tool used to increase your business commerce for yourself! The three available prebuilt integration shopping cart packages that Rating System offers for our clients include the following; X-Cart, Sitefinity and Miva Merchant.
Under our subscription, we will provide a special code that we generate to our customers, making it very easy to use and apply. Some of our current clients that use X-Cart are Pet-Super-Store. Comedy World has been integrated with Sitefinity, and Miva Merchant is very recent, but integration is available upon request.
These packages that we offer to our clients are mainly for paid users, included in our Platinum and Business plan. Why? SEO integration and rich snippets are all key factors involving shopping cart integration. If you do not have any shopping carts, we can still integrate it with the most common languages; PHP, Java, etc. The best part.. It’s all free! Take advantage of this great opportunity and sign up or upgrade or plan if you have to.
Please, feel free to contact us if you have any further questions about shopping cart integration, how it works, or if you’d like us to construct a package deal for you.
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Monday, April 23, 2012
Social Commerce - People vs.
Let’s get one good proven fact here – people usually never trust advertising, definitely not as much as they would trust recommendations from friends and consumer opinions shared and posted online.
Doing some research while finding reports and data, which is to be said surveying more than 30,000 Internet responders in over 50 countries, more than 90% of consumers say they would rather trust recommendations from family and friends above any other type of advertising – an increase of over 15% since about 2007.
The consumers who share their reviews online rank as the 2nd most trusted source, with 70% of global consumers surveyed online stating they trust the posts on this podium, an increase of over 16% in 5 years.
3rd to 5th ranking is editorial content (60%), trusted websites (55%), and emails (45%), in the perspective range. Regular forms of advertising consisting of media such as TV, radio, and have seen a huge drop, nearly 25% since about 2009.
Stating all this, it’s fair to say that friend-to-friend shared is best for business commerce. For example, you’re not going to out and buy something you are planning on paying for and the using it to find it didn’t suffice your needs. Therefore, these important elements such as ratings, reviews and customer feedback implement on people decisions and final choices.
It’s very simple. People want to be told the truth, and nothing but the truth. They want their communication and interaction with you to be valued through honest general responses. They want the acknowledgement that what they have to say what matters.
Finally, in social business commerce, is not just a matter of exploit some channels, or somewhat maintaining a very high level of engagement, but a service or product that’s worth sharing to other people about. If you do, so will the people. And, if all these reports and stories are accurate and factitious, then Rating System can help you boost your business commerce in certain ways, increase sales and page value through SEO integration, while your product or service is being bought or used.
(Reference: http://socialcommercetoday.com)
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Friday, April 13, 2012
The value of post-purchase follow up e-mail!
Take this situation for example;
You and your family purchase a home theatre system in December of last year. Prior to the purchase, the family has done a lot of research into what system would best fit the family’ needs and provide us with the most value. Once the decision was made on a specific brand and model, they then began visiting different stores and dealers in the area in order to find the best possible price and customer support.
After having visited many shops, they have finally found several that offered basically the same price for the right home system we wanted. So, the decision of where to buy came down to which store, and the hard-working salesperson that was felt most appreciative and comfortable. While making these decisions, the family received phone calls and e-mails from the salespeople that the family had met, all trying to win us over and purchase their product.
One you’ve made all your decisions clear with the family, you chose to purchase your home stereo system from the salesperson you loved best, and everybody goes home happy.
As times passes, many companies ‘forget’ who their customer is, and mentioning this, they never heard back from the store again. Post purchases aren’t always necessary, but to the customer, it was a greatly missed opportunity on the store’s part to create further customer loyalty, and possibly feedback.
Recent statistics show that existing customers are 7 times more likely to purchase from you. A short email or even a quick call asking how we are enjoying our theatre set, or if even if the family experienced any difficulties or problems, would have gone a HUGE way towards cementing the loyalty between customer and salesperson. Now, imagine, if the salesperson or someone from the store had just spent five to ten minutes on post purchase follow-up with the family, they would have increased the possibility of turning a one-time purchase into a repeated customer.
Basically, the moral of this home theatre system buying is that customer service and support after the purchase must not be pushed aside as it can lead to future sales. Rating System gives the opportunity for our customers and their businesses to have the option of follow up e-mails. It is a great feature to have, and it is recommended for all users of Rating System, or any business you are committed to.
Also, check out these benefits (posted in the Integration section) that we offer!
Benefits:
- Creates dialogue inside your customer community
- Generates significant percentage of your posted reviews
- Additional touch point with your customers
- Additional revenue from follow-on purchases
- Fresh SEO content can help boost your website's search engine rankings
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Thursday, April 05, 2012
SEO Integration & Google
The search engine Google uses a large amount of methods to figure out which pages are displayed first (highest) in the results. Their ways are secret, but there are a few things you can do to increase your position in the rankings. The term for this is Search Engine Optimization (SEO), which Rating System provides for you on our paid plan.
Unfortunately, we cannot increase traffic using back-links, that’s not how Rating System works. The way Google notices and advances websites through their rankings and page numbers is through traffic, ‘tags’ and ‘keywords’, as well as website presentation. For example, let’s say you are trying to offer and sell a product to a customer, a brand new Infiniti M37. When the website is first created, Google won’t be noticing your website due to the lack of traffic and website presentation. How can we change that?
Simple. Once you’ve finished customizing your page and products are ready to sell, by using a Rate/Review box, it gives your product a chance to be; discussed, rated, reviewed and possibly even shared. This includes the ‘tags’ and ‘keywords’ mentioned above. As people rate and review and mention ‘Infiniti’ or ‘M37’, Google recognizes this. It notices that your recent created or updated website has been seeing; more traffic, more product discussions, possibly even more product purchases. Then, Google sees that the website is active, it receives good traffic, its products are reviewed and bought, and website has great presentation, why not bump them up to the first page on search results?
SEO is one of the many features that Rating-System provides. Stay tuned for next blog as we talk about ‘Follow Up Marketing E-mails.
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Thursday, March 29, 2012
Social Networking & Rating-System!
Social networking websites allow you to join and then share; articles, photos, blogs, pictures, websites, news and any other type of information you wish to share. Increasing your web traffic with social networking websites is one of the most important resources for getting loads amount of traffic. The major key to receive most amounts of traffic is to submit your website to all of the major social networking sites. Afterwards, place and share your webpage to many of the major social networking sites immediately. This easy process will get your website into the social face of networking faster and thus, would increase your traffic faster. The more places and the more people seeing your website will increase your traffic and the income of traffic to your site is monetized.
Look at it this way. If your website is based on selling items and products, and it is believed that it can achieve a high level of satisfaction, people will share their thoughts and ideas by posting Ratings and Reviews. Now, the more you social network, the higher chance it is for your product or item “to be out there”, sort to speak.
People talk. We communicate. It’s what we do. Online networking has been a huge success. So, seeing your product on a social networking page such as Twitter or Facebook, when people can’t stop talking about it and all they do it rate and write how great it is.. You are guaranteed for success towards traffic piling into your website! Imagine the possibilities, and all it takes, is a simple ‘Like’, ‘Share’, ‘Comment’, ‘Rate’, or ‘Review’. By using Rating System and social networking, you can increase your page traffic, and by increasing your traffic you have a high chance on being here; Google - Page 1.
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Tuesday, March 13, 2012
Let's humanize ourselves, Then our business!
Sometimes it is forgotten that change needs to happen internally (human behaviors) before expectations can be made to follow suit. Somewhat like a manager who decides to email his team during late after-hours but bases his work balances on Mondays. It’s a kind of like a life lesson well further the giant world of “social business” that we have a pleasure of having.
Recently, people chit-chat a huge amount about needing the business to be more to say, “human”. In all honesty, a brand or business will never completely reach that level of humanity; unless employees within their business first change their own behaviors, all the way from the top to the customer support crew. Said so, it’s only a business and marketing program.
It takes a lot more from a business owner to speak out, “We are a social business” but actually exemplify the behaviors that they praise to the majority of its organization. In other words, they should:
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Put their money where their mouths is
- Social network (facebook, twitter)
Forget to write department memos
- Hold majority of a “team” accountable for collaboration
- Get out of there and collaborate
- Maintain trust with co-workers
There is one certain thing. All human behaviors spread through the organization while imitating and copying. When these business owners change the way they work and communicate, it’ll hopefully spread super quick and everyone else will end up following. Only then, we can have meaningful “humanize the brand” talks.
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Sunday, February 05, 2012
Rating System and its' values
Many clients have said Rating System is a one stop shop for businesses large and small to be able to grow their company through a variety of online marketing resources. Rating System very much improves your customer user experience by assisting you increase your web marketing in areas like, ratings & reviews, email , online surveys and social marketing. Rating System can assist any business to listen to their customers and their audience a bit more in order to improve their business for the future while adding a special grade of communication to the mix.
In today’s social media marketing, using a rating and review system that takes advantage of social media sites like Facebook and Twitter is very important in sharing ratings and reviews from satisfied customers all over the internet. Something like Google, recognizes most rating and reviews from websites who use them and often provides the business’ score in the search.
Rating System is very respectable for-profit business that gives businesses the huge chance to improve their service by giving them detailed access to their customer reviews and ratings. Although it doesn’t provide near enough responses to customer surveys, many of the responses received are valuable. Helping more potential future clients purchase products from companies than would have otherwise.
Rating System is one of the leading and successful companies, helping thousands of companies make more money more often.
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Tuesday, January 31, 2012
Putting a face to your business online
For those of you who don’t know, social networking isn’t all social, at least not anymore. It’s also about business. Recently,companies have started taking their messages to social channels like Facebook and Twitter for two main reasons: the potentials users within these hugely popular sites, and customers’ growing desire to interact with the businesses with whom they spend their money.
But just like getting an advertisement on a billboard,it won’t get your message out, it’s simply not enough these days to create and manage a Facebook page for your business and leave it at that. It’s all the useful information and insights your share on that page that make up that social work for your business and clients. After all, your fans don’t want to just look at your page, they want to get something valuable after a visit.
So, mentioning all this, once you’ve created and established your company’s Facebook or Twitter page, how do you keep it alive and interesting for your fans? Very simple! Think, the “3 V’s”… Value, Variety, and of course Voice (your own):
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Value: Many customers “like” businesses because they want all the information on offers and discounts, and upcoming promotions and sales that you present to them through Facebook tips, guidance and article, blog and resource links that educate and inform are also valuable to your fans.
- Variety: Multimedia is a very important aspect to your page – your customers can tell a lot about your business through photos, and even videos. Keep in mind, you don’t want to use your page for ads too much. You will lose your current or potential fans if you never give them an opportunity to respond a wall post because they will lose that important sense of being attracted to your brand.
- Voice: The Facebook page isn’t really meant to communicate with your customers. Build your reputation as an accessible, friendly business by often proposing topics and positive fan input. There are lots of available Facebook survey applications that allow you to poll your fans, which can give you valuable business information.
Remember, a Facebook page is also an ideal place to promote positive reviews of your business, since consumers are relying on social recommendations to influence purchases more than ever.
All of these values you can achieve using Rating System service, you can share your customers’ feedback directly from your product page and drive more traffic to it.
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Sunday, December 11, 2011
We offer public beta release of new Rating System version
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We’re excited to share that the new version of Rating System(public beta) will soon be activated in your account.
You’ll notice some significant new features.
Here are a few of our favorites.
- Now your customers can easily share products reviews across the social web : Facebook, Twitter and Linkedin
- Twice faster than old version and twice smaller javascript library with the same functionalities
- New Widget Web Builder using the Custom CSS Builder to allow complete control of any aspect of any element
- "Like" the review functionality was added
New version and old version are available for you now, and the old version administration will be available forever as long as you have old widgets associated with it. You do not need to upgrade if you do not want to, you old widgets will be running forever. To have a test drive, please login to your account and go to Setup -> Create New Rating Box and try our new RatingBox Web Builder.
Want help adjusting to the new version?
We have also been running a series on the Rating System blog that explores many of the changes and new features.
We’re excited to bring you this new WCF/Json based Rating System.
Thank you,
the Rating System Team |
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Sunday, November 27, 2011
Customer buying choices are driven by social networks
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We make it easy for our clients to let their customers share opinions, product reviews and experiences.
Reviews can drive referral traffic from search engines like Google, and from social networks like Facebook, LinkedIn, and Twitter. |
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Now your customers can easily share products reviews across the social web and drive more valuable traffic back to your products pages without leaving your website. |
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